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Modern And Transparent Hearing Care Marketing

Stop Chasing Ads... And Start Building Systems.

Ear Level Marketing

We Provide Affordable Marketing Services for Hearing Care Practice Owners and Audiologists

Ear Level Marketing is a full-service marketing company that provides transparency in pricing and reasonable rates. We offer affordable websites for only $129 per month, along with pay per click, social media campaign setup, automated patient mail and voice mail marketing - all at competitive rates!

Founded by a hearing care practice owner, we understand your practice, your patients, and how to communicate with your marketplace.

Our services

Websites: $129-$349 per month ($499 setup fee)

A great website doesn't have to break the bank. As hearing care specific marketing experts, we have the industry knowledge, as well as a firm grip on your patient's journey before and after they enter your office. Our websites are designed for response and return on investment, and are perfect for serving as the central piece of your digital presence in the world.

Monthly Blog Posts- from $85 per month

Uniquely written content for your website every month optimized for Search Engine Optimization- helping to establish you as the hearing expert in your community.

SMS, Email, Voicemail, and Call Tracking Systems- from $197/ month

Our robust CRM is designed to engage your leads and patients like never before- and can save practices a fortune by replacing about a dozen other platforms- and is designed with hearing care communication as the focus. There's really nothing else like it.

Direct Mail Marketing- pricing varies based on database size

Direct mail isn't dead- but the approach taken to it has changed over the last few years. "Spray and Pray" is no longer a great way to generate new patients at a reasonable cost. However, targeting your website visitors immediately after a visit can be very powerful, as is making sure that your current patients hear from you regularly with messaging appropriate to their stage in their patient journey.

Websites: $129-$349 per month ($499 setup fee)

A great website doesn't have to break the bank. As hearing care specific marketing experts, we have the industry knowledge, as well as a firm grip on your patient's journey before and after they enter your office. Our websites are designed for response and return on investment, and are perfect for serving as the central piece of your digital presence in the world.

FAQ image

Monthly Blog Posts- from $85 per month

Uniquely written content for your website every month optimized for Search Engine Optimization- helping to establish you as the hearing expert in your community.

FAQ image

SMS, Email, Voicemail, and Call Tracking Systems- from $197/ month

Our robust CRM is designed to engage your leads and patients like never before- and can save practices a fortune by replacing about a dozen other platforms- and is designed with hearing care communication as the focus. There's really nothing else like it.

FAQ image

Direct Mail Marketing- pricing varies based on database size

Direct mail isn't dead- but the approach taken to it has changed over the last few years. "Spray and Pray" is no longer a great way to generate new patients.

However, targeting your website visitors immediately after a visit can be very powerful, as is making sure that your current patients hear from you regularly with messaging appropriate to their stage in their patient journey.

FAQ image

Why pay more?

We founded Ear Level Marketing because as hearing care practice owners, we were so frustrated by overpriced "Hearing Industry" vendors and local agencies that just didn't understand the hearing care world, that we decided to learn to do it on our own.

Now, we're helping other practice owners take control of their bottom line and their community messaging.

Click the button below to find out how we can help you, too.

Want more information?

Fill in the form below and our team will reach out to you as soon as possible.

How Often Should My Practice Post on Social Media?

June 06, 20243 min read

How Often Should My Practice Post On Social Media?

Organic posting on social media for a hearing aid clinic is a great way to connect with your patients outside of your clinic, but it’s not as simple as posting a picture on Facebook and receiving a bunch of likes from your old high school friends.

How many times have you worked really hard on the perfect post for your business only to receive zero engagement? Don’t feel bad, it happens. The main reason this happens is because Facebook’s algorithm would rather have businesses pay for their content to be seen. 

 Does that mean you should just give up? Of course not. You should still post on your social media sites to show that your business is active and cares about communicating with your patients. The big question now is—how often should you post? 

social media

Here are a few guidelines...

Facebook

As a hearing healthcare clinic owner, this is the main social platform that your demographic uses multiple times a day. You will want to post enough to chip away at the algorithm holding you back, but not so much that you become a bit annoying. One post every couple of days is the general rule and no more than twice a day.

Instagram

Your demographic is less likely to be using this platform but there are still 90 million users over the age of 55 on Instagram. 2-3 times a week is the recommended strategy here.

 Google Business Profile

This one is often neglected by business owners which is a shame because the benefits far outweigh the effort. Every time you post to your Google Business page, your SEO gets a little boost just by engaging with Google. This shows Google that your business is active, trustworthy, and providing content that Google users may want to see.

Every time you post content to social media, include your Google Business Profile.

 For all other sites, the same rules apply–try to post quality content that is relevant to your audience as often as possible without annoying the users. Also, remind yourself that building an audience takes time and user engagement will increase with time and practice.

 

How do you find the time to post so much?

Sounds impossible to post to so many different platforms every day, right? It’s easier than you think–if you have the right tools. Sure, you can go into each site every day and upload content, but that is difficult to maintain. 

 The best option is to use a Customer Relationship Manager (CRM) that can connect all of your social channels in one place and post content to every site simultaneously. A CRM like amplifyCRM PRO can even allow you to set up all of your posts for the week or month on a calendar and post your content to all sites automatically.

Since the social media planner is just one of the many features included in the audiology specific CRM, you aren’t paying for multiple marketing and communication services, saving you time and taking pressure off your budget.


audiology social mediahearing care social mediaaudiology markeitng
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Dusty Potter

Dusty Potter is a second generation Hearing Instrument Specialist. He has been a practice owner since 2007, and after much frustration with office management systems and digital marketing firms in the hearing care space, he has founded both Ear Level Marketing and amplifyOMS, while still maintaining his own healthy practice in Wichita Falls, TX.

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