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Modern And Transparent Hearing Care Marketing

Stop Chasing Ads... And Start Building Systems.

Ear Level Marketing

We Provide Affordable Marketing Services for Hearing Care Practice Owners and Audiologists

Ear Level Marketing is a full-service marketing company that provides transparency in pricing and reasonable rates. We offer affordable websites for only $129 per month, along with pay per click, social media campaign setup, automated patient mail and voice mail marketing - all at competitive rates!

Founded by a hearing care practice owner, we understand your practice, your patients, and how to communicate with your marketplace.

Our services

Websites: $129-$349 per month ($499 setup fee)

A great website doesn't have to break the bank. As hearing care specific marketing experts, we have the industry knowledge, as well as a firm grip on your patient's journey before and after they enter your office. Our websites are designed for response and return on investment, and are perfect for serving as the central piece of your digital presence in the world.

Monthly Blog Posts- from $85 per month

Uniquely written content for your website every month optimized for Search Engine Optimization- helping to establish you as the hearing expert in your community.

SMS, Email, Voicemail, and Call Tracking Systems- from $197/ month

Our robust CRM is designed to engage your leads and patients like never before- and can save practices a fortune by replacing about a dozen other platforms- and is designed with hearing care communication as the focus. There's really nothing else like it.

Direct Mail Marketing- pricing varies based on database size

Direct mail isn't dead- but the approach taken to it has changed over the last few years. "Spray and Pray" is no longer a great way to generate new patients at a reasonable cost. However, targeting your website visitors immediately after a visit can be very powerful, as is making sure that your current patients hear from you regularly with messaging appropriate to their stage in their patient journey.

Websites: $129-$349 per month ($499 setup fee)

A great website doesn't have to break the bank. As hearing care specific marketing experts, we have the industry knowledge, as well as a firm grip on your patient's journey before and after they enter your office. Our websites are designed for response and return on investment, and are perfect for serving as the central piece of your digital presence in the world.

FAQ image

Monthly Blog Posts- from $85 per month

Uniquely written content for your website every month optimized for Search Engine Optimization- helping to establish you as the hearing expert in your community.

FAQ image

SMS, Email, Voicemail, and Call Tracking Systems- from $197/ month

Our robust CRM is designed to engage your leads and patients like never before- and can save practices a fortune by replacing about a dozen other platforms- and is designed with hearing care communication as the focus. There's really nothing else like it.

FAQ image

Direct Mail Marketing- pricing varies based on database size

Direct mail isn't dead- but the approach taken to it has changed over the last few years. "Spray and Pray" is no longer a great way to generate new patients.

However, targeting your website visitors immediately after a visit can be very powerful, as is making sure that your current patients hear from you regularly with messaging appropriate to their stage in their patient journey.

FAQ image

Why pay more?

We founded Ear Level Marketing because as hearing care practice owners, we were so frustrated by overpriced "Hearing Industry" vendors and local agencies that just didn't understand the hearing care world, that we decided to learn to do it on our own.

Now, we're helping other practice owners take control of their bottom line and their community messaging.

Click the button below to find out how we can help you, too.

Want more information?

Fill in the form below and our team will reach out to you as soon as possible.

5 Things To Know About Landing Pages

June 03, 20243 min read

5 Things To Know About Landing Pages

Marketing for clinic owners has changed over the last decade or so. It used to just take a newspaper ad and a few thousand mailers to get the phone to ring. These days, however, the game has changed–significantly. Learning the ins and outs of digital marketing can seem overwhelming and intimidating to dive into, but it doesn’t have to be.

Let’s start the learning process with a very important digital marketing tool that will guide your potential clients to your door–Landing Pages

landing page

Landing pages are sites that are separate from your business’s homepage designed for a specific purpose. Usually, the purpose is to prompt the visitor to take an action such as buying a product or, in the audiology world, book an appointment for a hearing test.

How can a Landing Page increase your conversion rate?

Most people think that increasing traffic to their website with Google or Social Media ads will help them book more appointments. It certainly does not hurt to have visitors to your website but your website is typically designed to give the visitor information about your company, products, services, operating hours, testimonials, and maybe a section to book an appointment.

While that is useful information and an absolute necessity in today’s market, it gives the visitor too many things to do. The landing page has only one goal and only one thing for the visitor to do–book the appointment.

What makes an effective Landing Page?

Simplicity is the key. That doesn’t mean your landing page has to be boring, but it does need to be free of distractions like a navigation bar that could take them away from the goal. 

Keep the same messaging and tone from the ad that brought them there to prevent confusion and drive the visitor to the conversion by emphasizing the offer’s value.

Booking an appointment from a Landing Page

 If your office management system has the capability to book online appointments (like amplifyoms), your landing page should direct the visitor to book an appointment directly to your schedule. For all others, a contact form is typically used.

Your contact form should only require the least amount of information from the visitor to achieve the highest conversion rate. Also consider changing the default “submit” button to something more beneficial like, “Book Your Free Hearing Test.” 

Are there any tools or services that can help you create Landing Pages quickly and easily?

There are dozens of tools and services that you can subscribe to that will provide the software and guidance needed to start building your landing pages. This will give your landing pages the professional look and desired outcome. However, it typically requires a subscription fee for a service that may not be used enough to justify the cost.

 For those that want to connect their landing pages to funnels for an even higher conversion rate, choosing a Customer Relationship Manager (CRM) like amplifyCRM PRO that includes landing pages, funnels, analytics, social media, and a lot more would be a better option and more cost effective.

 

audiology marketingdigital marketingaudiology websites
blog author image

Dusty Potter

Dusty Potter is a second generation Hearing Instrument Specialist. He has been a practice owner since 2007, and after much frustration with office management systems and digital marketing firms in the hearing care space, he has founded both Ear Level Marketing and amplifyOMS, while still maintaining his own healthy practice in Wichita Falls, TX.

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