Welcome To A Whole New World
Modern And Transparent Hearing Care Marketing
Stop Chasing Ads... And Start Building Systems.
Ear Level Marketing
We Provide Affordable Marketing Services for Hearing Care Practice Owners and Audiologists
Ear Level Marketing is a full-service marketing company that provides transparency in pricing and reasonable rates. We offer affordable websites for only $129 per month, along with pay per click, social media campaign setup, automated patient mail and voice mail marketing - all at competitive rates!
Founded by a hearing care practice owner, we understand your practice, your patients, and how to communicate with your marketplace.
Our services
Websites: $129-$349 per month ($499 setup fee)
A great website doesn't have to break the bank. As hearing care specific marketing experts, we have the industry knowledge, as well as a firm grip on your patient's journey before and after they enter your office. Our websites are designed for response and return on investment, and are perfect for serving as the central piece of your digital presence in the world.
Monthly Blog Posts- from $85 per month
Uniquely written content for your website every month optimized for Search Engine Optimization- helping to establish you as the hearing expert in your community.
SMS, Email, Voicemail, and Call Tracking Systems- from $197/ month
Our robust CRM is designed to engage your leads and patients like never before- and can save practices a fortune by replacing about a dozen other platforms- and is designed with hearing care communication as the focus. There's really nothing else like it.
Direct Mail Marketing- pricing varies based on database size
Direct mail isn't dead- but the approach taken to it has changed over the last few years. "Spray and Pray" is no longer a great way to generate new patients at a reasonable cost. However, targeting your website visitors immediately after a visit can be very powerful, as is making sure that your current patients hear from you regularly with messaging appropriate to their stage in their patient journey.
Websites: $129-$349 per month ($499 setup fee)
A great website doesn't have to break the bank. As hearing care specific marketing experts, we have the industry knowledge, as well as a firm grip on your patient's journey before and after they enter your office. Our websites are designed for response and return on investment, and are perfect for serving as the central piece of your digital presence in the world.
Monthly Blog Posts- from $85 per month
Uniquely written content for your website every month optimized for Search Engine Optimization- helping to establish you as the hearing expert in your community.
SMS, Email, Voicemail, and Call Tracking Systems- from $197/ month
Our robust CRM is designed to engage your leads and patients like never before- and can save practices a fortune by replacing about a dozen other platforms- and is designed with hearing care communication as the focus. There's really nothing else like it.
Direct Mail Marketing- pricing varies based on database size
Direct mail isn't dead- but the approach taken to it has changed over the last few years. "Spray and Pray" is no longer a great way to generate new patients.
However, targeting your website visitors immediately after a visit can be very powerful, as is making sure that your current patients hear from you regularly with messaging appropriate to their stage in their patient journey.
Why pay more?
We founded Ear Level Marketing because as hearing care practice owners, we were so frustrated by overpriced "Hearing Industry" vendors and local agencies that just didn't understand the hearing care world, that we decided to learn to do it on our own.
Now, we're helping other practice owners take control of their bottom line and their community messaging.
Click the button below to find out how we can help you, too.
Want more information?
Fill in the form below and our team will reach out to you as soon as possible.
How to Make Your Content More Accessible to the Hard-of-Hearing
There have been countless how-to articles, videos, and think pieces that discuss how to get the most out of your social media content, but they don't always touch upon making that content accessible for everyone.
For example, 94% of marketers have claimed that they've used videos to increase users' understanding of their content so far in 2022. That's all well and good, but what about users who can't even hear those videos? There are 48 million people in the United States who are deaf and hard-of-hearing, and your social media marketing campaign shouldn't ignore them.
Your social media marketing campaign should be accessible to everyone, including those who are hard-of-hearing. TikTok videos and Instagram Reels are blowing up in a big way, giving small businesses a unique way to showcase their brand and attract new customers. But video content can quickly alienate a significant portion of your audience if you're not mindful. Here are just a few ways to make your content more accessible to the hearing-impaired community.
Provide Multiple Contact Options
Far too many businesses only give out phone numbers for their contact information. This effectively alienates their deaf clients unless the number has a teletype option. Your campaign should provide a phone number that people can call, but customers should also be able to reach out to you by email, DMs in social media, messenger service or anything else that doesn't require someone to hear someone speak to them.
Caption Your Videos
If your marketing campaign involves video, be sure to include captions. This will not only allow your deaf clients to benefit from your content, but it will make things easier for anyone else who has to watch a video in a place where they can't turn up their volume.
There are plenty of software options available for captioning videos, but your best option is to embed the captions right into the video. These cannot be turned off, but it will ensure that everyone will be able to see your captions without having to turn them on. Plus, not all captioning software is compatible with all video software; some of your visitors could still be out of luck if they happen to be using the "wrong" software to watch your video.
Provide Transcripts
Even if you take the time to caption all of your videos so that everyone can view them, you should still provide transcripts for your video and audio content. These transcripts can be posted in a blog format that anyone can read, even if they haven't been able to watch the related video or listen to the audio stream. Once again, this is also incredibly useful for those who don't have the time to watch an entire video or who can't turn up the volume on their device. It also helps boost your site's SEO, which is a win-win if you ask us!
Hire an ASL Interpreter
If you're streaming live and can't provide live captions, you can always hire an ASL interpreter for your hard-of-hearing viewers. Ensure that you have a legitimate interpreter who can keep up with you. Also, speak clearly, so nothing is lost in translation.
No matter what kind of content you produce, it should be accessible to everyone. Fortunately, Ear Level Marketing specializes in creating websites and other social media marketing solutions ideal for reaching the deaf and hearing impaired. Contact us today to learn more about our services and find out how we can make your next marketing campaign accessible to everyone.
